Business Communication – I
Definition: Exchange of
facts, ideas, experiences and emotions between two or more persons for a
definite objective is called communication.
Objectives of Communication
1.
Information
Sharing
It is essential to share your ideas and emotions to other party. By sharing
we mean sending message to the receiver for good and positive exchange. We
share our experiences and get benefits in form of information. If information
stops we have no response to follow and take any action. In business world,
administration shares information with subordinates about any project. In this
way, meetings are held to discuss and solve problems.
2.
Future Planning
Information is provided containing all past progress and records for
setting up any institute or bureau for future planning. Contacts are made to
develop the new situation and planning in near future. Minutes meetings prove
beneficial in this context. Facts and figures are kept to analyze the
feasibility of the project planning.
3.
Effective Control
It is very necessary to control people in communication. Daily basis
communication is performed between employees and management. Liabilities are
assigned to employees to give productive results. Thus, staff informs
management about the activities in a
consolidated communicative system. Best results can be obtained if better and
effective message is conveyed to desired party.
4.
Feedback
Management conveys different orders effectively to their employees for
getting specific business objectives. Employees also perform better and do for
activities in accordance with effective communication. If any issue arises
during the project they may contact management for its solution. Management
keeps on having results from the employees. These results satisfy and encourage
management to take steps in future.
5.
Influence
Communication is the best component for management. Due to it , there is
influence on employees. The superiors can make their work go easily by their
subordinates. Through effective communication, objectives of institutes become
easy. Better attitude supports any department or factory for effective
communication in future.
6.
Problems Solving
It is necessary for the success of commercial and non- commercial
organizations that there should be mental harmony between employees and
management if they want to solve problems. Many types of problems come in
different organizations for solutions on daily base. Best abilities are taken
into action to solve problems by the help of technocrats.
7.
Decision Making
Many decisions have to be made on behalf of communicated material. Communication
helps us in conveying these decisions to the responsible people for action. Results
on the decisions are achieved and then conveyed to the management. Decision
making is also considered a component that suits the whole staff. Some
important meetings are arranged for deciding what to and how to react according
to employees, and resources.
8.
Developing
Relations
With the increase in world population effective resources of communication
are needed most. Every organization wants more relations with manpower and
public clients. Now departments are not limited but in the form of
globalization want enhancement. The basic objective of communication is to
develop consolidated relations with people and organizations.
9.
Internal and
External Link
Management gets connected with organizational internally and externally
with communication. In this way, employees; ideas, thoughts and emotions are
conveyed in a better way.
10. Role of Ethics in Communication
It is moral and ethical duty of any organization to protect his audience
from any damage. Thus, the information conveyed to the audience should be
handled carefully. Through this detail they should not spoil the money that
people invest on projects with any organization.
Importance
of Communication
When we say importance we mean the benefits of communication. This is
significant that planning, coordination, managerial efficiency, cooperation and
industrial peace, decision making, motivation, and job satisfaction are parts
of communication. These important tasks are done with the help of
communication.
1.
Action of planning has
become necessary for the organized or non organized economic activities.
Different projects are prepared on large and small scale for future by the
institutes. All of these activities are performed in writing any document. If
the details of project convince the reader the objective of communication meets
well.
2.
Big commercial
organizations are made to get better results. Many employees and departments
struggle to display their abilities. An effective coordination is built between
persons and departments. Writing documents gathers all in a touch and react to
one another.
3.
Management plays an
important role in running the system effectively. Its reason is their power of
communication with their staff. Their method of writing conveys the orders to
staff upon which the members react and good work is on the display.
4.
The promotion of industrial
peace and cooperation is possible only with good piece of writing. There is
possible chance of relation, cooperation and understanding of matters.
Employees and management find it easy to understand each other in future.
5.
Important and complex cases
are taken into consideration In meetings. Better decisions can be made with the
help of these meetings. Role of communication can not be denied here when
significant and result- oriented plans are put into practice. This is possible
with sending and receiving messages.
6.
An industrial employee is a
man basically. He has all emotions and other sentiments with some realizations,
thus, he has manifold needs. Management knows all sentiments of the employees
and in spite of all matters it keeps his individuals working with help of
speaking and writing messages.
7.
Through communication
efficiency of its employees is conveyed to management. In the return of it,
they get warning and rewards. Everyone is satisfied and gets aware of his job
condition. Employee can know intention of management if he tells/ writes about
his condition in the firm to management.
Barriers of Communication
Barriers are actually hindrances and troubles that stop anyone to speak,
write, listen and read properly.
For example, if I know the material but I cannot express into proper words
and meanings. Speaking is the same.
Conciseness and completeness are essential for good writing. There should
be right words for right place and right person.
1.
Level –
Designation / Authority
Low graded officer fears to communicate with the superiors. The down ward
communication is not conveyed to the upward level and gap exists there for
unknown period of time.
2.
Representative
Words
Often, it happens that most of people do not have proper words for
correspondence. They need it badly and in consequently write the available
words. When the matter is on officer’s table, the piece of writing is marked
with mistakes. This is big hindrance in way of communication.
3.
Un- attentive
Attitude
If the receiver does not pay any
attention to message the process stops. It may be two way that sender has not
written a proper message. Four of the skills are involved in it, writing,
speaking, reading and listening. It depends on health, mood, time, object,
level and rank of sender and receiver.
4.
Mind-set or
Prejudice
If the sender or writer has a fixed mind set he will understand the message
in his experience and learning. If writer’s favorite group writes his response
is positive. But on the contrary, he flares up and reacts in no good sense.
5.
Pre-mature
Judgment
If the receiver reads the half message and poses that he got full meaning,
he is at fault. It is incomplete communication to react after non- serious
behavior.
6.
Cultural and
Territorial Tradition
Cultural differences create a gulf among people of different cultures. Two
different persons speak different languages. They have different rites, habits,
creeds, and ethics. Especially, language is not matched and it is great
hindrance.
7.
Geo Distance
Long distances keep people away for meeting and exchanging their ideas and
planning. They cannot understand each other that hold importance in
communication.
8.
Level of
Confidence
If writer or
speaker is ill at confidence and he does not the art of writing or speaking he
may fail. Knowledge is necessary to produce something as good response.
9.
Introvert
Introvert person
does not express his opinions and remains silent mostly. If on receiving any
document he does not respond it means there cannot be any communication.
10. Accent and Pronunciation
If the accent and pronunciation of the speaker cannot convince the listener
he may lose his grip on communication. In this way, no message and further
action is encouraged.
Components of Communication
|
|
|||
|
|
|
![]() |
|||||
Follow
Up
Questions to
follow
1.
What is communication?
2.
What are components of
communication?
3.
How is communication very
important?
4.
Describe the barriers of
communication?
5.
What are objectives of
communication?

Comments
Post a Comment